Red Bull is a brand of energy drink created in 1987 by Austrian entrepreneur Dietrich Mateschitz and Thai businessman Chaleo Yoovidhya. The drink is known for its distinctive taste and is marketed as a beverage that enhances mental and physical performance. Red Bull contains caffeine, taurine, B vitamins, and sugar (or artificial sweeteners in sugar-free versions) and is widely consumed by those seeking a boost of energy, especially in contexts such as sports, studying, and nightlife. The brand is also recognized for its extensive marketing campaigns, including sponsorships of extreme sports, music events, and its own sports teams and athletes. Red Bull introduced the energy drink concept to Western markets and has since become synonymous with the energy drink category.
Red Bull Racing offers a unique campaign coinciding with the Japanese Grand Prix, featuring exclusive pin badges as collectibles. The badges are available through a purchase of two Red Bull…